Buy 2 get 1 free. Everything is calculated at checkout.
The Role of Resources in Global Competition
- English
Digital download. Taxes calculated at checkout.
Buy 2, get 1 free, applied automatically at checkout.
- Instant deliveryLink emailed right after payment
- Check your emailThe link goes to the address you enter
- Any devicePhone, tablet, laptop or e-reader
- Secure checkoutEncrypted payment
About this book
Dramatic changes are taking place in the world of international business as we move forward in the twenty first century. Increasing levels of international trade and foreign direct investment, the growth of huge multinational corporations, and the emergence of new centres of economic prosperity are all evident. Businesses are faced with the challenge of having to survive and succeed in this competitive environment.This book looks specifically at the question of how firms attain a sustainable competitive advantage (SCA) in a global environment characterised by above average levels of geographic scope, marketing convergence and cross-national interdependencies.This work will be of essential interest to academics and researchers in the fields of international strategy and international business.
About the Author
John Fahy
| Author | John Fahy |
| ISBN-13 | 9781134560172 |
| Publisher | Taylor & Francis |
| Publication Date | 09/06/2002 |
| Series | Routledge Studies in International Business and the World Economy |
| Page Count | 224 pages |
Delivery and refunds
How you receive your ebook.
How do I receive my book?
Right after payment, a download link is emailed to the address you entered at checkout. Nothing is shipped.
I didn't get the email
Check your spam or promotions folder first. If it isn't there, contact us with your order number and we'll resend it.
What if the file doesn't work?
If the file doesn't open or is incomplete, we'll replace it or refund you.
Can't find the book you need?
Send us the cover in live chat and we'll look for it. We usually reply within 10 minutes.