Networked Business: Charting Dgtlly Enabled Business Collaboration

In Networked Business, Paul Grefen returns with the third edition of his tried and tested BOAT framework for advanced e-business, covering the spectrum from business models via organization structures and dgtl system architectures to information technology.Today’s successful organizations are complex; they are part of dynamic business networks built on dgtl channels, going far beyond traditional e-commerce. This book provides invaluable insights into modern dgtlly enabled networked business, going much further than the usual analysis of traditional e-business texts. It is heavily expanded and updated with the latest developments in dgtlly connected business, including new topics like value-oriented business, business optimization loops, (generative) artificial intelligence and technology hype cycles.This essential text provides a compact roadmap to networked business for engineering, information systems or business students as well as professionals in the field.

About the Author

Paul Grefen has been Full Professor at Eindhoven University of Technology in the Netherlands since 2003, has been a leader of many international research and innovation projects between academia and industry since 1995, is principal of the G.DBA consulting practice and was Principal Architect at Atos Dgtl Transformation Consulting.