Navigating Global Business: A Cultural Compass

Navigating Global Business integrates and synthesizes all available country cluster studies into a nested meta-structure accompanied by eco-cultural correlates that distinguish amongst clusters. The broad range of analyses will appeal to researchers and practitioners, seasoned multi-firm executives, those in small firms seeking internationalization, and anyone intrigued by the greater question of human diversity. The book covers key work-related cultural dimensions for much of the world, and includes examples of applications in most business areas. Also exhibited are the correlates of culture, some of which, such as language and religion, speak to the origin of cultural variations in addition to illustrating key variants of the global terrain. Finally, the authors examine how patterns might have changed over time, providing a rigorous and realistic assessment of the fruits of globalization.

About the Author

Simcha (Simi) Ronen is Professor of Organizational Behavior at Tel Aviv University. His research interests include cross-cultural aspects of leadership behavior, employees' work values, managerial selection and training, and the implementation of organizational change. Professor Ronen has published in top academic journals, presented invited keynote addresses in leading conferences, and is the author of three books.

Oded Shenkar is Ford Motor Company Chair in Global Business Management and Professor of Management and Human Resources at the Fisher College of Business, Ohio State University. Professor Shenkar has published more than a hundred articles in leading scholarly journals and has advised a number of top global firms.