Buy 2 get 1 free. Everything is calculated at checkout.
High-Impact Sales Force Automation: A Strategic Perspective
- English
Digital download. Taxes calculated at checkout.
Buy 2, get 1 free, applied automatically at checkout.
- Instant deliveryLink emailed right after payment
- Check your emailThe link goes to the address you enter
- Any devicePhone, tablet, laptop or e-reader
- Secure checkoutEncrypted payment
About this book
What exactly is sales force automation? The idea is simple - using technology to maximize sale productivity, minimize cost and enhance customer service. This "ultimate competitive weapon" can streamline the sales process, target the right customers and dramatically eliminate downtime and waste. High-Impact Sales Force Automation is a hands-on guide to implementing the latest computer technology in sales and marketing departments. The author's unique background in both business and science provides a practical, yet in-depth perspective on sales force automation. And all with a sharp focus on the backbone of any business: the customer. This book is an excellent reference for corporate managers, sales professionals, organizational planners, marketing consultants and anyone interested in improving sales, customer service and quality control. Real-life business models and concrete examples make applying these concepts to any organization as simple as clicking on a mouse.
About the Author
Glen S. Petersen is the President and founder of Strategic Sales Performance, Inc., a sales force automation consulting firm that focuses on conducting needs assessments for Fortune 1000 companies. Prior to his involvement with sales force automation, Mr. Petersen did strategic planning for companies in diverse industries such as electronics, pharmaceuticals, and the food industry.
| Author | Glen Petersen |
| ISBN-13 | 9781000893823 |
| Publisher | Taylor & Francis |
| Publication Date | 08/11/2023 |
| Page Count | 296 pages |
Delivery and refunds
How you receive your ebook.
How do I receive my book?
Right after payment, a download link is emailed to the address you entered at checkout. Nothing is shipped.
I didn't get the email
Check your spam or promotions folder first. If it isn't there, contact us with your order number and we'll resend it.
What if the file doesn't work?
If the file doesn't open or is incomplete, we'll replace it or refund you.
Can't find the book you need?
Send us the cover in live chat and we'll look for it. We usually reply within 10 minutes.