Applied Social Psychology: Understanding and Managing Social Problems

Applied Social Psychology combines the science of social psychology with the practical application of solving social problems that exist in the real world. This exciting textbook provides a thorough explanation of how social psychologists can contribute to the understanding and management of different social problems. A highly prestigious team of contributors from across Europe and the United States illustrate how social psychological theories, research methods and intervention techniques can be successfully applied to problems encountered in the fields of physical and mental health, immigration and integration, economic behaviour, political behaviour, environmental behaviour, organisations and the classroom. This expanded edition also features new chapters on the dynamic fields of consumer behaviour, traffic behaviour, criminal behaviour, sport and development aid. Each field studied features an overview of important problems, the role of human behaviour in these problems, the factors influencing relevant behaviour, and effective ways to change this behaviour. This is an essential volume for all undergraduate and graduate students studying applied social psychology.

About the Author

Linda Steg is Professor of Environmental Psychology at the University of Groningen.

Kees Keizer is Assistant Professor of Environmental Psychology at the University of Groningen.

Abraham P. Buunk is Professor of Evolutionary Social Psychology at the University of Groningen and Professor of Social and Organisational Psychology at the University of Curacao.

Talib Rothengatter was Professor of Applied Psychology at the University of Groningen.